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Monday, 23 December 2013

Developing into Outcomes

From the illustrations designed through the research of Hattie Newham and Charlotte Farmer I created a mug illustration. The colour scheme was inspired by Hattie Newman’s houses. Although I already had some of the illustration material I felt it was necessary to duplicate and edit a few colours, and design a cupcake and lollypop too. All of the final illustrations have the same quirky colour scheme and the composition of the final layout is proven successful, the spacing and size of the sweets were considered when designing. Printing it onto a mug is evidence of how illustration can be digitally placed onto merchandise. This is why I fell digital work is more vast, it provides the capability to edit, merge and enlarge images to create other, sometimes more purposeful work. 
To make this outcome I placed the already made illustrations onto an art-board in Adobe illustrator, grouping the components of each illustration meant that I could easily resize them. On a separate canvas I drew the lollypops and the cupcake. These didn’t require any rendering or highlights due to the style I was aiming to achieve, which was a solid, cartoon illustration. Illustrator uses vectors, vectors don’t involve pixels, which means you can resize anything on the canvas bigger or smaller and it will not pixilate the image. This is used for large scaled advertisements. Once the illustration was complete I exported it as a high JPEG file and uploaded it to the Asda website. The final outcome of the mug looks professional and bright. 

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